Studio Visit: Digest Design
消化的空间

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Digest Design, Beijing

I first found out about Digest Design when I visited the Triple Major store back in June. Their rack was beyond perfect. If guys drool over double D’s, then there I was, shamelessly drooling over these double A+’s. I sent the team an email confessing my unconditional love for their clothes, and Dooling Jiang and Hooh graciously (and bravely) invited this crazy fangirl over to their workspace for a meet-and-tea.

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Triple Major
北京藥店

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Triple Major is an East-meets-West concept store located in the trendy Dashilar area, and adopts interior characteristics that point towards traditional Chinese herb medicine culture.

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After working with Wuhao on their digital marketing last year, I’ve had this soft spot for independent stores that highlight Chinese culture rather than just cover it up or replicate glossy Western counterparts. The gloss makes it all shiny, but to create something precious for China itself, while keeping up with the development of the modern market here, it’s also important to retain some of the tradition. Plus, the glossiness always wears off.
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East Hotel Beijing

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Top from Topshop, trousers and slippers by Zara, and bag by Mansur Gavriel.
It’s raining like a woman sobbing at a Japanese crying hotel today, but on Friday we were blessed with beautiful lighting when we shot at EAST Hotel Beijing. I stayed at the EAST in Hong Kong when I went in January, so it was interesting to compare these two sisters. The Beijing edition is younger, has more open space to work, read, and just rewind. Plus it’s smack next door to the 798 Art District which sets the tone for the classy-artsy types staying here. Tall ceilings and little working cubicles make this the perfect environment to catch up on emails and have some Cronuts.

Sidenote: am I the only one who did not know that Cronuts are a cross between donuts and a croissants. Because I totes thought they were a type of nut. Also, I saw Ai Wei Wei and his team working up on the second floor, but was mentally fangirling too hard to think of a functional way to say hi. Next time then.